Rhizome

Rhizome is an Italian artistic perfumery and niche fragrance brand founded in Milan by brothers Stefano and Andrea Aschieri. The brand produces unisex Eau de Parfum, home fragrances, and scented candles characterized by distinctive olfactory identities, minimalist aesthetics, and high-quality contemporary formulations. 

( Where I am )

Milan, Italy

( Category )

Perfumes and essences

( Materials )

EssencesGlass

( Philosophy ) Rhizome's philosophy combines aesthetic minimalism and sensory refinement. Fragrances, often numbered like small olfactory capsules, offer unisex perfumes with a simple yet incisive signature, designed to evoke emotions and tell personal stories through balanced and original notes.

Rhizome is a Milanese brand founded in 2019 as a niche perfumery project that combines quality, accessibility, and a strong olfactory identity. Founded by brothers Stefano and Andrea Aschieri, Rhizome was born from the idea of offering contemporary fragrances without the excessive complexity or prohibitive costs typical of artistic perfumery, while maintaining high qualitative and creative standards. The name "Rhizome", recalling the botanical concept of non-linear growth, reflects the brand's design philosophy: fragrances that develop in a spontaneous, evocative, and personal way, capable of interpreting experiences, memories, and identity with a unique olfactory language. Rhizome's Eau de Parfum are characterized by balanced formulas and original compositions, ranging from citrus and woody notes to deeper interpretations with amber and spicy accords. Each perfume is conceived as a sensory experience, where simplicity of composition merges with a lasting emotional effect on the skin.

The brand aims to be a point of reference for those seeking unique and recognizable fragrances, capable of accompanying moments of life without following passing trends. For those who love quality perfumes, niche essences, and fragrances that tell something about themselves, Rhizome collections offer versatile and modern olfactory solutions, ideal for any occasion. Rhizome fragrances are unisex, designed for those who desire a perfume that speaks of personality and character, and align with a contemporary vision of the olfactory experience, making each perfume a distinctive element of one's daily style.

Telling the story of the world through poetic design objects

The mission of Rhizome is to reinterpret the concept of artistic perfume through contemporary, authentic, and accessible fragrances. The brand promotes the idea that a perfume can be simple to understand, memorable, and expressive, reflecting emotions and personality with clarity and sensory freshness. Rhizome fragrances are born from a minimalist design approach, with formulas that prioritize balance, quality of essences, and olfactory originality. Collections include unisex Eau de Parfum, home fragrances, and candles that offer a complete olfactory experience, designed to accompany daily actions, memories, and special moments. The brand celebrates Italian production, with fragrances designed and crafted in Italy yet capable of speaking to an international audience. Creativity is at the center of Rhizome projects, with a contemporary visual and olfactory language that pairs clean aesthetics with evocative meanings. The goal is to offer perfumes and fragrances that are not just style accessories, but personal elements capable of evoking emotions and emotional bonds, making every sensory experience unique and memorable. 

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